Abbott announced the results of the IMPACT clinical trial, which demonstrated that the FreeStyle Libre system met its primary endpoint of a reduction in time spent in hypoglycemia (low glucose levels, defined as <70 mg/dL1) for people with type 1 diabetes.
Articles Tagged ‘Brand Name Development - Lexicon Branding’
With over 25,000 trademarked brand names in the automotive category in the U.S. alone, developing a name for a new car is a big challenge. “In this case, the client made it easy,” said David Placek, the President of Lexicon Branding, who worked with Silicon Valley-based Atieva to create a new name for the company that is building an intelligent, electric luxury vehicle.
NewsON also announced the activation of a new ad platform for its mobile apps and Roku channel
Got an old car? Thanks to three Apple renegades, you can install your own rearview camera
Inc. recently polled 25 angel investors and venture capitalists, and asked about the portfolio companies that are executing well.
Honey-based offering launches as stevia gains ground on competitors